AI Insights · Timothy · January 2022
Top 5 Social Networking Apps Performance in Nigeria Q4 2021
Discover the performance trends of the top 5 social networking apps in Nigeria for Q4 2021, including downloads, revenue, and active users, based on Sensor Tower data.
During the fourth quarter of 2021, the top 5 social networking apps in Nigeria showed interesting trends in downloads, revenue, and active users. The data, sourced from Sensor Tower, provides valuable insights into the performance of these applications on a unified platform.
WhatsApp Messenger experienced notable weekly downloads, peaking at 214K in mid-November. The app's active users remained relatively stable, fluctuating around 41.5M to 42M throughout the quarter.
Facebook saw its weekly downloads vary, reaching a high of approximately 181K in mid-October. The weekly revenue for Facebook peaked at $587 in the same period. Active users for Facebook hovered around 20M, showing slight variations but maintaining a steady presence.
Messenger had a significant surge in downloads, with a peak of 188K in early November. The app's revenue saw minor fluctuations, with a peak of $42 in early December. Messenger's active users ranged from 11.5M to 12.3M, showing an overall upward trend.
Telegram Messenger experienced a massive spike in downloads in early October, reaching 248K. Active users for Telegram varied between 5.2M and 6.1M, maintaining a steady user base throughout the quarter.
Pi Network saw its downloads peak at around 250K in mid-October, but experienced a significant decline towards the end of the quarter, reaching as low as 29K in late December. Active users for Pi Network ranged from 699K to 762K, showing minor fluctuations but overall stability.
For more detailed insights and data, visit Sensor Tower.